Student & Graduate Stories - Gray's School of Art
Zoe Buyers - Communication Design
Freelance Animator & Motion Graphic Designer

As a freelance animation/motion designer Zoe has worked for a range of clients and agencies including: Form Digital, as a Motion Designer to create a range of animated social media content.
Tells us about your job and what you enjoy most about it?
As a freelance animator/motion designer, I can decide when and where I work and which projects I want to take on. I initially found freelance straight out of university daunting, but have I learnt such a lot in a short period of time. I have also taken risks with some projects which I thought were slightly out of my depth, but this has also allowed me to push myself, develop my skills and grow as an individual. I enjoy meeting clients and working with others to bring their ideas to life. I adore working for myself, and the flexibility of being my own boss!
Can you tell us about some of the projects you have worked on?
As a freelance animation/ motion designer I have worked for a range of clients鈥痑nd creative agencies鈥痠ncluding:鈥疐orm Digital,鈥痺ho鈥痟ired me as their鈥疢otion鈥疍esigner鈥痶o鈥痗reate鈥痑 wide range of鈥痑nimated social media鈥痗ontent鈥痜or鈥痓oth鈥痶heir own internal use and鈥痜or a鈥痳ange of their clients.
I have also been working with other leading creative agencies including: Design & Code and FortyTwo Studio which has been really exciting, and I have enjoyed helping them bring their ideas to life.
More recently, I collaborated鈥痺ith HARK Studios to create animated鈥痑nd illustrated content for their clients鈥痺hich鈥痠nvolved鈥痗orporate work for companies based in Aberdeen.
The鈥疉berdeen International Comedy Festival (AICF) has鈥痑lso approached鈥痬e to create a鈥痵eries of鈥痯romotional鈥痸ideos鈥痺hich will be used鈥痮n their鈥痵ocial media accounts.
In what ways do you feel your studies have helped your career?
I studied for 10 weeks on placement at Slurpy Studios, an animation studio in St. Albans. This experience was such a springboard for helping me to develop my confidence and my animation skills. Initially, I was worried about applying for a placement out with the Grampian area, as I have lived in Aberdeen all my life and the idea of moving away for 10 weeks was terrifying. I knew I had to push myself outside of my comfort zone, so that is exactly what I did. I am so glad that I pushed myself to study in St. Albans. The studio had two great mentors who took me under their wing and taught me everything I wanted to know. I wasn鈥檛 afraid to ask questions and they were great at encouraging me to develop my skills. It was a great way of gaining industry experience and I would go back in a heartbeat.
What was it like being a student at 麻豆果冻传媒?
Studying at 麻豆果冻传媒 was a great experience. Not only does the university have fantastic resources, but they also create an inclusive learning space. The tutors are all very experienced in their field and they bring a wealth of knowledge to their courses. Gray鈥檚 School of Art in particular feels like a small community on the campus. There are plenty of opportunities to mix with individuals on other courses. You are encouraged to be fluid in your practice, and you are encouraged to explore and develop your skills.
Do you have any advice for students/graduates pursuing their studies/entering the job market?
Enjoy yourself! My 4 years at university flew past in the blink of an eye. Listen to your tutors, even if you disagree with them 鈥� they will want to support you and see you succeed!




